Vodacom South Africa has announced that it will increase the subscription prices for its Red tariff plans from 1 April, with an average subscription fee hike of 6.7%. However, the company has decided to add 20% extra anytime data to all the plans affected by the price increases. In a statement, Vodacom assured its customers that it was committed to minimising the financial impact of the cost increase while still keeping them connected to what matters most. Vodacom’s move follows MTN South Africa and Telkom’s price increases, with MTN citing load shedding and criminality at its base stations as reasons for the increase.
Vodacom revealed that it is hiking prices as a result of increased battery theft and base station vandalism, as well as the challenging and inflationary economic environment. The tariff increases apply only to the tariff plan and not the overall bill, which means that there will be no change to customers’ handset financing or any value-added services. Vodacom said, “When it comes to your total bill, this means an average increase of 4.2%”.
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“Cost increases are unavoidable across all industries, but we are committed to minimising this financial impact on you while keeping you connected to the people and things that matter most”, a Vodacom spokesperson said.
The mobile operator stated that its price increases are only applicable to its Red tariff plans and assured customers that it was doing everything possible to minimize the impact of the cost increase. The company stated that it was offering its customers additional anytime data to make up for the price hike.
“Vodacom said that it has no choice but to increase the prices due to increased battery theft and base station vandalism, as well as the challenging and inflationary economic environment”, according to a report.