Author: Akin Naphtal

Akin Naphtal is an editor-in-chief and CEO of InstinctWave Group, with over 20 years of experience in Media, Marketing and Technologies.

Airtel Kenya, a prominent telecommunications and mobile money services provider, has launched a brand campaign aimed at forging a stronger emotional connection with Kenya’s youthful population. The campaign, titled “A Reason to Imagine”, introduces a new strapline for Airtel Kenya, replacing the previous “Smartphone Network” tagline. Ashish Malhotra, Managing Director of Airtel Kenya, expressed his belief in the campaign’s ability to inspire the dreams and aspirations of young people. He emphasized Airtel’s commitment to enabling the youth in Kenya to realize their potential through innovative and affordable products and services. The new positioning, “A Reason to Imagine”, aims to reinforce…

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Juniper Networks has introduced a new initiative called Juniper Beyond Labs, aimed at driving innovation and shaping the future of the networking and IT industries. The initiative will focus on conducting pioneering research, pathfinding projects and experimental technology developments. Juniper Beyond Labs will collaborate with academic and industry partners, leveraging innovation centers in Sunnyvale, Bengaluru and Westford to pioneer sustainable networking technologies for the digital world’s future needs. READ ALSO:Lexar to unveil next-generation memory solutions at GITEX Africa 2023 Majid Al Futtaim Launches Second Edition of Launchpad Program to Support Startups and Digital Innovation Microsoft Boosts Investment in Africa Development…

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Lexar, a leading global brand in memory and storage solutions, will be showcasing its next-generation product portfolio at GITEX Africa 2023, one of the most important events in the African technology industry. The event will be held from May 31st to June 2nd, 2023 in Marrakech and Lexar will be exhibiting at their stand on Central Aisle, Booth 4C-35. “Lexar has been a trusted leading global brand of memory solutions for more than 25 years. Our participation at GITEX Africa 2023, is a part of our long-term strategic vision, to meet the growing demand for technology across the continent. The…

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Majid Al Futtaim, a prominent player in shopping malls, communities, retail and leisure across the Middle East, Africa and Asia, has launched the second edition of its Launchpad program. This initiative is part of Majid Al Futtaim’s Xsight Future Solutions business, which aims to accelerate the company’s digital offerings and empower partners with scalable digital services, products and solutions. The Launchpad program focuses on partnering with and investing in innovative startups and disruptors that can benefit from the extensive reach of the Majid Al Futtaim ecosystem. For the second edition, Majid Al Futtaim has teamed up with DIFC Launchpad, an…

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Microsoft has announced an increase in its investment in the Africa Development Centre (ADC) by transferring ownership and ongoing product development of Azure Active Directory Domain Services to the ADC in Nairobi. Azure Active Directory Domain Services is a Microsoft Security product with annual revenue of USD 40 million and a customer base of 300,000 global enterprises. This move reflects Microsoft’s commitment to fostering technology skills and talent in Africa through its premier engineering arm on the continent. READ ALSO:Otis Launches Otis ONE IoT Service Platform for Elevators and Escalators in the Middle East Avantra Launches Cloud Edition for RISE…

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Otis Worldwide Corporation, a leading company in elevator and escalator manufacturing, installation and service, has introduced its latest innovation, the Otis ONE IoT service platform, in the Middle East. This advanced solution combines Otis’ extensive experience in remote monitoring with cutting-edge cloud technology, machine learning and the Internet of Things (IoT). The Otis ONE platform offers transparent, real-time monitoring to both customers and service professionals. It leverages its capabilities to proactively identify and address potential issues, ensuring the smooth operation of elevators and escalators. In the event of a shutdown, the platform can expedite the resumption of service. READ ALSO:Avantra…

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Arabsat, a leading satellite services provider in the Arab region, is gearing up to participate in the upcoming 2023 edition of CABSAT, held at the Dubai World Trade Center. CABSAT is a prominent annual exhibition that caters to the content, broadcast, satellite and pro AV communities, offering a range of experiences and opportunities. During the event, Arabsat plans to unveil its latest satellite, Arabsat Badr-8, which belongs to their 7th generation of satellites. This announcement comes as Arabsat continues to expand its operational landscape and strengthen its service portfolio. Additionally, the company is expected to sign several strategic Memoranda of…

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Admiral Mobility, a leading provider of accessible eMobility solutions, has joined forces with vehicle hire company Avis to launch a significant collaboration that aims to introduce electric commercial trucks to the leasing market in the United Arab Emirates (UAE). This strategic partnership marks a milestone in the region as it will facilitate the largest rollout of electric commercial trucks in the Gulf Cooperation Council (GCC) region. The trucks will be available for lease to fleets across the UAE, enabling companies to transition to cleaner and more sustainable transportation options in line with their environmental goals. READ ALSO:Etihad Cargo Employs AI…

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Etihad Cargo, the cargo and logistics division of Etihad Airways, has introduced an innovative artificial intelligence (AI) solution to revolutionize its airfreight operations and enhance cargo capacity on flights. By deploying advanced AI tools, Etihad Cargo aims to optimize capacity and improve cargo volumes across its network, marking a significant step in its digitalization journey. In collaboration with Speedcargo Technologies, a leading provider of logistics technology solutions, Etihad Cargo embarked on a proof-of-concept agreement in 2021 to leverage AI products for maximizing cargo capacity. Following successful trials, Etihad Cargo has now implemented three AI-powered products: Amplifi, Cargo Eye and Assemble.…

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Horizon Technologies, a member of the Rebound Plastic Exchange, has received a Food Grade Certification of Conformity from the UAE Ministry of Industry and Advanced Technology (MoIAT) for its recycled PET granules. This certification demonstrates that Horizon Technologies’ recycled PET granules meet the strict safety and quality standards required for use in food packaging. The MoIAT regulates the use of recycled plastic water bottles in accordance with the UAE Regulation for Control on Food Contact Material and aims to expand the use of recyclable materials in the packaging industry. READ ALSO:Expo Centre Sharjah Breaks New Ground with AI-Powered Promotion for…

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