Wedding planning platform Joy has launched an AI-powered tool to help write vows and wedding toasts. The tool, called “Wedding Writer’s Block”, generates a draft for speeches and other wedding-related wordage, like love stories for wedding websites and thank-you notes. The AI assistant offers different tones, such as William Shakespeare or a pirate and can even write in the style of a therapist, TikToker, astrologist or pessimistic ex. The tool is intended to help reduce the overwhelming feeling that 89% of users in a recent survey reported when beginning to write wedding materials.
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Joy’s Writer’s Block Assistant is only meant to be an inspiration tool, but there are concerns that people might use the AI-generated draft word-for-word. Vishal Joshi, co-founder and CEO of Joy, says the tool is aimed at allowing couples to focus on what is really important, which is each other.