Alef Group, a real estate and retail developer in the Emirate of Sharjah, has partnered with Metadata Technologies to implement a Customer Relationship Management (CRM) solution powered by Microsoft Dynamics 365. The group selected Property-xRM, a Microsoft-based Real Estate CRM Solution, to streamline customer management, boost operational efficiency and improve productivity.
According to Alef Group, they were looking for an intuitive CRM solution with functionalities that meet and enhance their daily operational requirements. Metadata’s ready-to-use industry-standard solution helps address those requirements and allows quicker implementation with customization capabilities.
The implementation of the CRM solution is expected to expedite Alef Group’s growth by automating and digitizing tenant onboarding and documentation, ultimately enhancing efficiency and productivity. The system-generated lease contract eliminates the need for manual intervention and can now be completed with just a few clicks of a button.