Amazon UNIVERSITY Esports, a premier esports competition for university students worldwide, has partnered with Shahid, the first video-on-demand (VOD) service in the Arab world powered by MBC Group. The collaboration between the two companies combines the most popular entertainment areas of esports and broadcast TV, resulting in an improved experience for young users of both services.
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Amazon UNIVERSITY Esports has grown significantly since its launch in the Kingdom of Saudi Arabia (KSA), with increasing numbers of players and teams, participating universities, competitions and events. The project is being developed in 16 countries on 4 continents and is hosted in the region by MENA Tech Entertainment, a company of GGTech Entertainment.
Shahid, part of MBC Group, is a global entertainment platform targeting Arabs across the Middle East and North Africa (MENA) region and beyond. It offers the largest Arabic library of content, including original movies and series, documentaries, live TV channels, sports content and edutainment content for kids.
