In a bold move to meet the surging demand for artificial intelligence (AI) infrastructure across Europe, the Middle East, and Africa (EMEA), Vertiv, a global titan in critical digital infrastructure and a key Solution Advisor within the NVIDIA Partner Network, has announced a landmark distribution agreement with PNY Technologies, a renowned provider of NVIDIA-based solutions in the region.
Unveiled today, this collaboration aims to streamline the deployment of high-density power and cooling infrastructure tailored for the latest AI platforms, empowering System Integrators and resellers to fast-track AI adoption with validated, efficient solutions that reduce risks and enhance operational performance.
The partnership comes at a critical juncture as the rapid rise of AI workloads drives an unprecedented need for robust compute power, necessitating sophisticated digital infrastructure to support GPU-intensive applications. Under the agreement, channel partners can now access comprehensive solutions from PNY, incorporating Vertiv’s cutting-edge power and cooling designs optimized for the NVIDIA GB200 NVL72 and GB300 NVL72 platforms.
Vertiv’s detailed blueprints—backed by SimReady Assets for NVIDIA Omniverse Digital Twin—offer a ready-to-deploy framework that ensures optimal performance and reliability from the outset, addressing challenges like energy efficiency and scalability that are paramount for today’s AI-driven enterprises.
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Alex Brew, Vertiv’s Vice President of EMEA Regional Sales, emphasized the strategic synergy, stating, “The transformative growth of AI workloads demands an ecosystem approach to help customers scale efficiently while maintaining optimal performance.
By combining our critical power and cooling portfolio with PNY’s expertise in NVIDIA-based solutions, we are empowering System Integrators across EMEA to build accelerated, high-density, and energy-efficient AI environments for their customers.”
Jérôme Bélan, CEO of PNY EMEA, echoed this sentiment, highlighting the collaborative advantage: “The complexity of today’s AI computing landscape requires seamless collaboration. Working with Vertiv allows us to create an optimized environment for the latest NVIDIA platform implementations across EMEA.
Our collaboration strengthens the channel by bringing together Vertiv’s critical digital infrastructure expertise with our advanced AI computing capabilities, enabling customers to deploy high-performance computing environments with greater speed and confidence.” Effective immediately, this partnership delivers integrated solutions, robust support, and tailored services throughout the EMEA region, positioning both companies as frontrunners in shaping the future of AI infrastructure deployment.
