Align Technology, a medical device company, is set to launch its first-ever podcast in the Middle East called “The Practice”. The series will provide a platform for orthodontists to share stories from their day-to-day lives, offering practical insights based on their careers. The podcast will be hosted by industry expert Chris Barrow, who has worked as a trainer, consultant, coach and mentor to dentists and orthodontists for more than two decades. The show will delve into the personal journeys of orthodontic professionals from across the GCC and encourage knowledge-sharing within the orthodontic profession.
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The Practice has been developed to deliver a better understanding of the contemporary trends and developments within the orthodontics sector. Listeners can expect to hear how guest speakers have embraced positive change and adapted their methodologies to better serve their patients. The podcast will demonstrate what it takes to create a modern, patient-centric dental practice in the Middle East.
The company believes the podcast will prove informative, educational and entertaining for a wide audience. Angelo Maura, General Manager of Align Technology in the Middle East, said that the podcast is an important achievement and milestone for the company’s Middle East team as it continues to explore new ways to engage with and support the community of orthodontists and dental practitioners in the region.
